Interesting Reading


Home Other Alumni Sites LOCATOR DECWORLD 2001 PDP PLANET 2006 PARTY 2007 PARTY 2008 Party What is a PDP ? Interesting Reading

 

Many Alumni have inquired about a recently published book called "DEC is dead...Long live DEC...The lasting legacy of Digital Equipment Corporation".

The authors are Edgar H. Schein and Peter Delisi, with contributions from Paul J. Kampas and Michael Sonduck.

The book is available from Amazon.com for $19.57.

And......., don't forget to read "The Ultimate Entrepreneur".....the story of Ken Olsen and Digital Equipment Corporation.

Authors are Glenn Rifken and George Harrar.

Also available from Amazon.com.

  

High Stakes Selling

by Ron Walsh (Digital Alumni Southern California) .

Cover designed by Jodi Newell (Digital Alumni Southern California)

 It is about selling in the high tech world and draws partly on Ron's experience while working at DEC from 1978 to 1987. The book uses the analogy of poker to explain the skills and strategies that the professionals in the game use to win. The book is available at Borders bookstores and from Barnes & Noble and amazon.com.

High Stakes Selling reveals how salespeople can increase their odds of winning by using the skills and wisdom of high-stakes poker professionals.  Written
for anyone who sells to Fortune1000 businesses, governmental or educational organizations, this book shows how to use the best of consultative, competitive and relationship selling strategies to out-think, out-plan and out-play opponents in the sales game. For more information please visit www.highstakesselling.com.